Labels are so much more than just a piece of paper. It’s the only communication medium on your product that can convey your brand's values and benefits quickly and effectively. Labels are the first point of contact with consumers and your best opportunity to create a connection.
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Topics:
Label manufacturer India,
Sustainable packaging India
Selecting the right labelling materials for your products can be challenging, regardless of industry. Balancing cost and sustainability adds another layer of complexity, emphasizing the need for careful decision-making when selecting materials.
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Topics:
Label manufacturer India,
Sustainable packaging India
The more plastic packaging is recycled, the more the circular economy will grow. However, if the labelling material differs from the component, both elements may not be recyclable together.
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Topics:
Pan India Label Printer,
Skanem India,
Label manufacturer India,
Sustainable packaging India
If you are looking for an innovative labelling solution to elevate your label aesthetics, In-Mold Labels (IML) may be the way to go. In a dynamic world of product branding and packaging, the revolutionary technology behind IML can enhance your product’s visual appeal and brand recognition.
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Topics:
Label manufacturer India
Is it easy for consumers to recognize your brand, what it stands for, and what your product does? Achieving brand consistency through the right means of communication helps attract consumers and build trust over time.
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Topics:
Label manufacturer India
Environmental awareness remains one of the most prominent consumer trends this year. Measures that reduce waste, enable recycling, and save resources and energy are simply expected in the 21st century. The big brands are catching on and are keen to please.
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Topics:
Skanem India,
Label manufacturer India,
Sustainable packaging India
Variable Information Printing (VIP) is a relatively modern technology used to print labels that encourage customer engagement. VIP labels can come in different forms, from displaying a simple alphanumeric code or QR code to variable image printing. The application of VIP labels varies from unique product identification to personalization.
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Topics:
Label manufacturer India
By incorporating strategic design elements, utilizing smart labelling formats, and incorporating inviting textures, you can capture customers' attention and pique their curiosity right from the shelves of any store in India.
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Topics:
Designing labels,
Label manufacturer India
These days, most modern consumers are more cost-conscious and choose brands that offer the best value. To help attract and retain customers looking for high-quality, affordable products, you need to think about how you design your product label. The label design should also help you keep production costs low.
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Topics:
Skanem India,
Designing labels
When expectations about a new product aren’t met during a launch, tensions can arise between brand owners and manufacturers. The possibility of misconceptions is heightened whenever multiple manufacturing companies are involved. Working together in one location can result in better coordination and product outcomes.
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Topics:
Pan India Label Printer,
Label manufacturer India
